Archive for the category: Sponsored TLDs

Posted In: African Domains, Asian Domains, Caribbean Domains, Central American Domains, Domain Name Strategy, Domaining, European Domains, International Marketing Strategy, Internationalized Domain Names, Marketing, Sponsored TLDs, Strategy, The 101 Cafe, Uncategorized

Why You Should Register the .COM for Your Region

Sometimes things that don’t seem like they would go together, actually work out really well. For example, peanut butter and Oreos, peanut butter and bacon, cinnamon and pineapples- you get […]

Posted In: Digital Brand Management, Domain Name Strategy, Domaining, Generic Domains, Generic Top Level Domains, ICANN, INTA, International Marketing Strategy, International Trademark Association, Internationalized Domain Names, New gTLDs, News, Sponsored TLDs, Strategy, The 101 Cafe

What’s Happening at Amazon Registry?

No one seems to know what is happening at the new Amazon Registry right now.  But I have a feeling that their actions are going to be important and imminent.  […]

Posted In: Sponsored TLDs

San Francisco’s Amazing Tourism Success

What’s In a Name? Back in 2010, the executives at the San Francisco CVB thought that the word bureau in their name was too “bureaucratic” so they changed their name […]