When is DMARC Required?

For organizations grappling with email security and regulatory compliance, understanding the intricacies of DMARC (Domain-based Message Authentication, Reporting & Conformance) is essential. DMARC enhances security by leveraging SPF (Sender Policy Framework) and DKIM (DomainKeys Identified Mail) to authenticate email senders, thus mitigating the threat of email spoofing and phishing attacks. While long considered an industry best practice, the specific instances when DMARC is required might not be evident. Let’s explore these scenarios in detail.


Binding Operational Directive 18-01

In the United States, one of the first significant mandates came in the form of the Binding Operational Directive 18-01 from the Department of Homeland Security (DHS). This directive requires federal civilian executive branch agencies to implement DMARC with a policy of p=reject on all second-level domains and subdomains. This measure aims to prevent both spoofing and phishing attacks aimed at government entities, ensuring the sanctity and security of federal communications. Non-compliance is not just a legal misstep—it can lead to profound security breaches and even debarment from federal contracts, posing serious operational risks.

In other words, DMARC is the military-grade standard for email security.


PCI DSS 4.0 Standards

Starting March 2025, the Payment Card Industry Data Security Standard 4.0 will explicitly require entities that handle cardholder data to implement anti-phishing technologies, including DMARC. The goal is to safeguard financial transactions and customer information from phishing threats. Non-compliance isn’t merely a risk of financial penalties; it could result in a loss of consumer trust and long-term reputational damage.

So, if your business collects payment card information, you need to implement DMARC immediately.


Email Service Providers

For many organizations, ensuring email deliverability while maintaining security is a balancing act – dictated in part by major email service providers. Providers such as Gmail, Yahoo, and Microsoft strongly suggest or require DMARC implementation for bulk email senders. They often have specific DMARC policies and guidelines necessary for maintaining email deliverability, improving sender reputation, and avoiding messages being marked as spam. Non-compliance can severely affect communication strategies and diminish email marketing effectiveness.

Banking Sectors

Due to their handling of sensitive financial data, banks must implement robust authentication protocols, making DMARC essential for preventing email spoofing and phishing attacks. For domains such as .bank, DMARC compliance is mandatory, instilling confidence that email communications are authenticated and secure. By enforcing DMARC, banks can significantly mitigate risks such as unauthorized transactions and identity theft, ensuring customer trust and regulatory compliance. Additionally, consistent DMARC application aligns with broader cybersecurity initiatives within the financial sector, like the Federal Financial Institutions Examination Council (FFIEC) guidelines, solidifying DMARC’s role as a cornerstone of comprehensive financial data protection strategies.


Government Agencies

Beyond DHS mandates, various state and local government agencies have integrated DMARC into their cybersecurity frameworks, indicating its value beyond immediate legal requirements. This integration reflects a recognition of DMARC as a vital component in protecting email communications from spoofing and related threats. Failing to align with these frameworks could result in increased exposure to cyber threats and regulatory scrutiny.


Healthcare and Financial Sectors

Although HIPAA does not explicitly mandate DMARC, healthcare organizations regard it as a cybersecurity best practice. Implementing DMARC aids in protecting sensitive patient data and mitigating phishing risks that target healthcare providers. In the financial sector, the adoption of DMARC is increasingly driven by its effectiveness in preventing email spoofing and business email compromise. By securing email communications, financial institutions protect transaction integrity and customer data confidentiality, aligning with industry regulations and defending against costly financial fraud.


Cybersecurity Insurance Providers

With rising incidences of cyber threats, some cybersecurity insurance providers now require DMARC implementation as a prerequisite for obtaining coverage. This requirement underscores DMARC’s role in reducing risks of email-based attacks and managing potential financial repercussions, such as increased premiums or coverage denial in the absence of DMARC.


Despite DMARC’s growing adoption, not every organization falls under the mandatory implementation umbrella:

  • Small Senders: Email providers might not enforce DMARC on small senders sending fewer than 5,000 emails daily. However, this demographic is still encouraged to adopt DMARC as a best practice to secure their domains and enhance sender reputation.
  • Transactional Emails: Organizations may exempt transactional emails, such as order confirmations, from strict DMARC policies to avoid deliverability challenges. These emails often involve third-party services that may alter headers and disrupt DMARC alignment, necessitating authentication through SPF and DKIM.
  • Policy Overrides: Instances where mail goes through forwarding services or mailing lists may lead to broken SPF or DKIM alignment. Here, recipient-side policy overrides might occur, emphasizing the need for organizations to remain vigilant about mail flow and adjust DMARC policies as necessary.

DMARC’s Role in Future Security

The evolution of DMARC is ongoing with upcoming specifications, known as DMARCbis, aiming to address existing limitations, improve support for public suffix domains, and provide new policy record tags. The future likely holds stricter enforcement across more email providers – all the more reason to integrate DMARC as soon as possible.


DMARC is not only about meeting legal requirements but also about aligning with best practices across various industries. The necessity for DMARC stems from both regulatory and organizational mandates which aim to enhance email security, protect against phishing, and maintain a reliable corporate reputation. Organizations stand to benefit by assessing their specific needs and adhering to the DMARC requirements pertinent to their operations right away.

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