Many companies believe that if they register their brands with Trademark Clearinghouse they will be taken off a domain name availability list from ICANN, so other companies will not be able register trademarked gTLDs. However, that is simply untrue. The person who is trying to register your trademark will only be notified that the trademark is taken, but it doesn’t stop them from registering the name. They must only concur to the registrar that their registration will not infringe on your trademark. However, since this doesn’t stop individuals from registering, companies are recommended to register during sunrise periods, which is designed exactly for this reason. To read further click here.